07/10/05 - NEW DEPARTURE For Just You
http://www.justyou.co.uk/images/press/taj_mahal.jpg
The dramatic increase in the numbers of people holidaying alone has led to the creation of a new travel company - Just You.
As a sister company to both Page & Moy and Travelsphere Holidays, the new company benefits from the knowledge, experience and buying power of these market leaders.
Group MD Mark Watts was delighted to announce the creation of the new company and explained, "we have successfully operated holidays for single travellers for a number of years through our Travelsphere brand, but the market is growing extremely quickly and becoming ever more sophisticated, so we felt that it deserved a totally dedicated company."
"Much of this growth has been caused by the social and demographic changes in the population, but it would be a mistake to presume that these holidays are all about divorcees and widows. Today the number of Just You customers who are not single but prefer, for all kinds of reasons, to holiday alone has grown to 20%. This trend is set to continue as more and more people indulge their passion to travel alone when and where they wish.
"We have people travelling worldwide from Italy to Iceland and China to Australia and the fact that these are escorted holidays, accompanied by a Just You Tour Manager, gives all kinds of people the confidence to travel alone with Just You. Our research shows that our type of customer do not want some kind of dating agency, which many current 'singles' operators appear to be. They want to be with like-minded, friendly people out to see the world. That's what Just You holidays are all about." The new slogan "it's all about you "has been adopted to reflect this exciting change in the market.